Style Guide

The right outfits can totally take your photos to the next level, showing off your family's one-of-a-kind vibe! Here are some fun and easy tips to help you pick clothes that look awesome together, keep everyone comfy, and show off your crew’s unique style. Let’s make those photos pop!
Feel Free To
Start with the Picky One: Kick things off by styling the pickiest person first, then create the perfect look for everyone else around them.
Neutrals as a Base: Start with neutral colors like beige, soft whites, greys, and pastels. They make everything look polished and pull the whole family’s outfits together.
Add a Pop of Color: Want to spice things up? Add a couple of bold accents (think mustard yellow, navy blue, or soft blush pink) for a little extra pizzazz!
Coordinate, Don’t Match: Let your outfits complement each other instead of being twinsies! Mix and match colors that go well together for a more natural, cohesive look.
Timeless, Not Trendy: Go for classic pieces that won't look outdated in a year.
Think lasting style, not fleeting trends!
Mix Textures for Extra Flair: Knit sweaters, denim, lace, and soft cottons create lovely textures that add depth to your photos. Have fun with it!
Comfort is Key: If you’re comfortable, you’ll look confident—and confidence shines in photos.
Layer It Up: Layers add depth and interest! Think cardigans, jackets, and scarves to keep things fresh without overwhelming the look.

Keep Away From
Neon and Bright Colors: Neon can be a little too much! Bright colors might cast an unflattering glow on your skin—keep it soft and flattering.
Too Many Patterns: While patterns can be fun, too many stripes or checks might end up competing for attention. Keep it simple with a few fun prints, like florals or polka dots, but in moderation!
Logos and Text: Large logos or shirts with words can steal the spotlight. Keep things clean and chic!
Dark Clothing: While black looks sleek, an all-dark ensemble can make your photo feel a little too moody. A little color goes a long way.
No Shiny Fabrics: Shiny fabrics (like satin or metallics) can play tricks with the lighting. Stick to matte finishes for a smooth, flattering look.
Shorts and T-Shirts: If it's chilly outside, skip the shorts and t-shirts—unless you’re aiming for a super casual look. Stick to comfy layers for a more polished feel.
Coordinate Shoes
Keep it Simple and Stylish: Your shoes should match your outfit but also be practical. Looking for an easy win? Brown shoes are a classic choice that’ll never let you down. Go for something comfy and stylish (avoid super casual sneakers unless it fits the vibe). If you’re chilling at home or strolling the beach, in which case, shoes are totally optional! And don’t forget about socks—especially for kids!
Styling Hair
Carefree and Natural: Go for a natural look instead of something tight and slicked back. Messy hair adds a fun, effortless vibe that shines in photos! If you've got wavy curls, let them do their thing! For kids with fine hair (little girls especially), keep hair out of their faces and looking neat but don’t stress about making it perfect. A natural style with a fun accessory (headbands, hats) adds personality. Check out this Pinterest board for some adorable little girl hairstyle inspo! And for boys? Just let them rock their usual style—it’s the best!
Location Considerations
Outdoor Shoots: Nature is your best backdrop! Go for earthy tones that blend with the surroundings, or soft pastels for a more airy, fresh feel.
Studio Sessions: Think semi-formal or casual chic for indoor sessions. Clean backgrounds help focus on you and your family, so choose something that stands out but doesn’t overwhelm.
Seasonal Suggestions
Spring/Summer: Light, airy fabrics and soft, pastel colors are your best friends in the warmer months. Think florals, breezy dresses, and light button-downs.
Fall/Winter: Cozy vibes all the way! Rich jewel tones, warm textures like wool or corduroy, and a snuggly scarf will keep you looking stylish and toasty.
Clothing Care Tips
Wrinkle-Free Is the Way to Be: Make sure everyone’s clothes are fresh and wrinklefree. A quick iron or steam session will work wonders!
Colorado-Weather-Proof Your Outfits: When shooting outdoors, pack a backup jacket or sweater just in case the weather changes. Be ready for anything while looking fab!
My Go-To Shops
Babies & Kids
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Rylee and Cru $$-$$$
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Joyfolie – $$-$$$
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Bailey’s Blossoms $-$$
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Roolee $$-$$$
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Jamie Kay $$-$$$
Women
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Joyfolie $$-$$$
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Free People $$$-$$$$
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Three Bird Nest $$-$$$
Men
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Zara $$
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Banana Republic $$-$$$$
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Quince $$-$$$$